In the unforgiving deserts of Baja Mexico, where 850-horsepower trucks tear through sand and rock at speeds nearing 150 MPH, Terrible Herbst Motorsports isn’t just racing—it’s innovating. Known for its fierce legacy in off-road racing, Terrible Herbst set out to break more than records. They wanted to redefine how fans experience desert racing, and they turned to TVU Networks to make it happen....
TVU Networks Powers 120+ Streamers for Kai Cenat’s Viral Streamer University, Offering a Glimpse into the Future of Live Entertainment
View Related ProductsJune 16, 2025 – Mountain View, CA — What happens when the internet’s biggest streamers flip traditional media upside down and go live for 71 straight hours with more than 120 creators streaming simultaneously? You get Streamer University, a viral, Twitch-native, weekend-long experience designed to educate and elevate the next generation of creators. Led by Kai Cenat and made possible behind the scenes by TVU Networks, IRLToolkit, and UnlimitedIRL, this was more than a livestream, it’s the next shift in media.
No trucks. No broadcast control rooms. No complex gear. Just creators, a phone, and unfiltered energy. Every participant, whether walking to class, facing off in gym challenges, or learning monetization strategies from instructors like Agent00, was equipped with a Samsung Galaxy S25 Ultra, T-Mobile 5G, and the TVU Anywhere live streaming app, turning each phone into a professional-grade live camera. Nearly 130 feeds were routed into TVU MediaHub, converted and processed in real time, then seamlessly delivered into IRLToolkit’s cloud infrastructure, including multi-viewers and OBS-based production layers. From there, each stream went live on Twitch, driving over 27 million hours of live watch time. Clips quickly went viral, adding hundreds of millions of views across social platforms and cementing Streamer University as one of the year’s most culturally resonant live events.
“This wasn’t just a show, it was one of the most ambitious IRL productions ever attempted,” said Socrates Lozano, VP Solutions Americas at TVU Networks. “We went from idea to execution in just ten days, delivering 71 hours of live content from over 120 creators. That’s the kind of speed, scale, and simplicity today’s creators expect.”
Streamer University wasn’t produced, it was experienced and shared in real-time with millions. No retakes. No producers whispering in ears. Just streamers in their element, with pro-level tools simple enough for anyone to use. From DDG to Extra Emily, audiences watched live as creators collaborated on the University of Akron campus in Ohio.
“The IRL streaming space is changing rapidly, with creators constantly searching for newer, better technologies to create the content that viewers want,” said Kyle Manning, CEO of IRLToolkit. “Through our partnership with TVU Networks and the unparalleled expertise of UnlimitedIRL, creators are achieving higher quality streams with only a fraction of the effort seen with traditional streaming technology.”
TVU’s partnership with IRLToolkit and UnlimitedIRL is just getting started. Together, they’re building the new infrastructure for IRL streaming, one built on authenticity, mobility, and scale. As millions tuned in to witness this cultural moment, one thing became clear: the future of live content is being written now, and TVU is proud to help shape what comes next together with its partners and the creators driving it.
About TVU Networks
TVU Networks is a global leader in cloud and IP-based live video solutions, powering broadcast, streaming, and remote production for news, sports, and entertainment. Trusted by media organizations in over 100 countries, TVU’s award-winning ecosystem enables agile, scalable, and cost-effective workflows, anytime, anywhere. For more information, visit www.tvunetworks.com.
About IRLToolkit
IRLToolkit provides cutting-edge tools and services for live content creation, enabling seamless, high-quality streaming from a multitude of devices to platforms like Twitch, Kick, and YouTube. Built directly with creators, IRLToolkit empowers streaming with cloud-based OBS services backed by robust hardware, with web-based controls for producing anything from the simplest to some of the most complex streaming workflows. Learn more at https://irltoolkit.com
About UnlimitedIRL
UnlimitedIRL provides professional-grade mobile live streaming solutions for creators, brands, and events. Best known for its IRL Backpack, an all-in-one, bonded streaming system. UnlimitedIRL empowers streamers to go live from virtually anywhere with high-quality, low-latency video. Trusted by top influencers and global brands alike, UnlimitedIRL is shaping the future of mobile content creation. Learn more at www.unlimitedirl.com
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